WPI Certification: Certified Digital Marketing Assistant
If you want to advertise and sell successfully, you not only need to be familiar with the new possibilities of digitalization and use them in a targeted manner, but also know what makes your target groups “tick”. Today's marketing focuses even more than in the past on customer needs and online markets, where competition is fierce and customers have a choice.
You'll learn why digital marketing is an integral part of corporate strategies and which digital marketing disciplines are available to them to achieve various marketing goals. You also learn which areas of law are particularly relevant for digital marketing. You'll also delve deep into neuromarketing and learn how customers make purchasing decisions on the web.
This certificate course thus provides you with a toolbox to successfully apply digital marketing and sales psychology in different companies and markets.
After completing the training and certification as a Certified Digital Marketing Assistant, you'll be, among other things, able to:
use the new possibilities of digitalization in marketing in a targeted manner
understand and address the needs of the target group
be familiar with the legal framework of digital marketing
successfully apply digital marketing and sales psychology in different companies and markets
The following modules of the WPI Curriculum are required for this certification:Â
This module teaches you how to effectively leverage digital marketing to reach and engage target audiences. You will learn about digital marketing strategies, customer behavior, legal compliance, and neuromarketing to drive business growth.
This certificate course has a workload of approximately 68 hours. The workload includes the total amount of time that course participants have to successfully complete the course.
The workload is an average value calculated by the Web Professional Institute (WPI). The actual workload in a course offered by a training center may differ from the average value stated here depending on the delivery method of the course (e.g. online or face-to-face) and the target group.
The duration of the course depends on the weekly study time. You can use the slider to find out how long the course lasts.
At the end of the Digital Marketing Assistant certificate course, all successful participants who have completed the theoretical and practical assessments will obtain the WPI Certified Digital Marketing Assistant certificate.
In this course, you must pass 3 project tasks and 3 automated online tests in order to receive the certificate.
The globally recognized certifications of the Web Professional Institute improve career prospects and open up new opportunities for advancement.
3 practical examination tasks
3 automated online tests
Valid for a lifetime
The skills acquired in this certification are needed in the following job profiles, for example:
âś…Stay Up-to-Date: Access the latest industry knowledge and skills, delivered by experienced experts.
âś…Learn Effectively: Combine theoretical learning with practical application through interactive exercises and real-world case studies.
âś…Advance Your Career: Earn globally recognized WPI certifications to boost your job prospects and open new opportunities.
Good to know: The WPI (Web Professional Institute) does not offer courses itself, but authorizes training institutes around the world to conduct the certificate courses we have developed.
Want to learn more? Find out how WPI can help you achieve your career goals.
As a WPI ATP (Authorized Training Partner), you'll gain the official authorization to deliver WPI's training programs, including certificates and courses, to your own audience.Â
Curious to know what makes us different? Here’s what sets us apart:
âś…Globally Recognized Certifications: WPI offers unique certifications that emphasize practical skills, not just theoretical knowledge.
âś…Engaging and Up-to-Date Course Modules: Use our interactive, media-rich course module to build and offer courses that are highly relevant and keep students motivated.
âś…Trusted Curriculum: Benefit from a curriculum developed by industry experts and trusted already by over 200 training centers.
âś…Time-Saving Solution: We handle the development and delivery of digital learning content, freeing up your time to focus on students.
✅Easy Management: Our cloud-based Learning Management System (LMS) is accessible 24/7 and requires no upfront investment.
âś…Flexible and Highly Affordable Licensing: Our no membership fees only pay-per-use model ensures you only pay for what you need and benefit from an excellent profit margin.
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